A game of 'would you rather' with Simplicity's CEO


Erik Adams, Simplicity's CEO, is an interesting guy. An entrepreneur at heart, Erik helped start two other Utah-based companies, QuickKutz, Inc. and Silhouette America before starting Simplicity Laser. Erik's background is in Organizational Development and he was formerly a consultant at Franklin Covey. His recognitions include being on the Forty under 40 list of up and coming professionals in Utah, and being an Ernst and Young Entrepreneur finalist. Erik sits on the board of directors of two different organizations: Sunshine Heros, a nonprofit, and Progressive Power, a solar energy company.

We wanted to get to know Erik a little better but we decided that rather than do a traditional, boring interview, we wanted to have some fun with him.

While trying to come up with creative and fun questions to ask our CEO we came up with the brilliant idea: why not ask him interesting 'would you rather' questions to get to know him? 

When I arrived at his office, I made a goal to keep him on his toes. I didn't want to get the boring, stereotypical answers from him, so I started rapid firing questions, hoping to catch him off guard.

Q: Would you rather have a head the size of a tennis ball or a watermelon?

Tennis ball

Q: Would you rather be able to fly or go invisible?


Q: Would you rather be in the real life version of Jurassic World or The Walking Dead?

The Walking Dead

He answered each question quickly, but the last one was especially quick, like he had already thought about that question. (I later discovered he answered that way because he LOVES The Walking Dead.) 

Q: Would you rather be able to read or be able to read minds, but be illiterate?

I finally caught him off guard! He paused and thought about it for a minute before responding with a laugh:

Read minds, but be illiterate

Q: Would you rather get 10 brozillian laser treatments or one wax?

10 laser treatments, the pain of that single waxing session would just *shudders*

Q: Would you rather not be able to ski or not be able to cycle?

This was the first question where he seemed truly lost. I had asked around as to what his favorite hobbies were, so I knew the emotional torture that I was putting him through.

Ugh... That's rough. Those are my two great loves...

I had finally stumped him!

Not be able to cycle, I am a skier first.

Dang it. I'll give him a few easy questions. False sense of security.

Q: Would you rather start your own business or work your way up?

Start my own business

Q: Would you rather have to travel everywhere on your motorized skateboard or heelys?

Yes, he does have a motorized skateboard, and yes, it is amazing.

Motorized skateboard

Q: Would you rather be really hairy or completely bald?

Completely bald

I will admit that he caught me off guard with this response. I thought it was a tough question, but he was quick with a response.

Q: Would you rather go without the internet or transportation for a month?


Q: Would you rather have 1 wish today or 3 five years from now?

3 five years from now. I’m a patient guy, you gotta think that stuff out carefully.

Good choice, but we'll see how you like it when I pull out the big guns.

Q: Would you rather be as wide as you are tall or as tall as you are wide?

He had me repeat the question and then repeated it to himself, obviously perplexed.

As tall as I am wide. I would be a hulking behemoth.

Q: Would you rather be able to see the future or change the past?

I would rather see the future

Q: Would you rather fight a giant spider or giant scorpion?

Giant scorpion

Excellent choice. I would have been worried if he chose the spider.

Q: Would you rather die in twenty years with no regrets or in fifty years filled with regret?

20 years with no regrets

Q: Would you rather know how you die or when you die? (You can’t change the method.)

I’d rather know when I die. Tell me the day and I’ll just prepare for it.

Q: Would you rather have telepathy or telekinesis?


He seems to love seeing things with his mind.

Q: Would you rather have perfect skin and terrible fashion sense or dress amazingly but have leathery skin?

I’ll live with my leathery skin. I’m totally ok with that.

We had joked about making the question wearing clown clothes, but I think the results would stay the same.

I don't know how many CEO's would take time out of their busy schedules to play a game with an intern, but Erik had absolutely no problem humoring me for 10 minutes. Thanks for everything you do Erik!

Spencer Connell
Spencer Connell